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Koo to Shut Down:

Koo to Shut Down

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The domestic social media app Koo has shut down, breaking its ties with users. The application has been discontinued from Wednesday onwards, sources said. Many companies were trying to acquire the Koo app, but the deal did not work out and founders have stopped it.

Koo was the domestic social media app that took the space of X, formerly Twitter. In no time, it had millions of users alongside massive user growth. There were speculations that at one point or another, it had had bouts of financial difficulties while it strived to grow its operation globally, further leading to a point where payment of its employees became difficult.

Earlier this year, Koo announced layoffs. Despite these efforts, things did not get any better. There was interest from multiple companies, including Daily Hunt, in acquiring Koo, but the negotiations did not work out. Following this, Koo’s founder, Aprameya Radhakrishna, sounded the death knell for the app in a LinkedIn post.

Founded in the year 2019 by Aprameya Radhakrishna and Mayank Bidawatka, Koo saw the former take over as the CEO. It was during the farmers’ protests that the app shot off to an enormous gain in popularity amid frictions between the central government and X. Central ministers touted it then as a self-reliant app. Geographical expansion saw the Koo extend its operations to Africa and South America but couldn’t tide over its money issues and has now shut down.

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