‘Pushpa 2’ is a winner much ahead of its release. Mythri Movie Makers and Sukumar Writings are making the movie from deals made in different ways.
In the latest instance, the film’s global music and Hindi-language satellite rights have made the producers richer by Rs 60 Cr.
Bhushan Kumar of T-Series is the market leader who bought the rights. His music label has been a numero uno player in the music industry. The Hindi-language satellite rights have been acquired by him owing to his company’s understanding of the market.
‘Pushpa 2’ is Allu Arjun’s costliest movie ever.