The Akkinenis have received a jolt of sorts. After ‘The Ghost’ and ‘Agent’, ‘Custody’ is another disaster from the family.
Naga Chaitanya’s latest release made Rs 2.45 Cr (Share) worldwide on Friday (May 12). The film is unlikely to hold even this meagre number over the weekend. The collapse is near total. “What will Chay do with the paltry sum?” Netizens are asking.
After ‘Thank You’ and a pointless Hindi debut (‘Laal Singh Chaddha’), Chay didn’t deserve a humiliating bilingual like ‘Custody’.
Directed by Venkat Prabhu, the film has contributed to the downfall of the ‘Bangarraju’ actor in a major way. He must now hope that ‘Dhootha’, the Amazon Prime Video web series, becomes a smash hit on OTT.